Coaching

The Power of ‘Unlearning’: Why the Best Leaders Forget What Made Them Successful

The most overlooked skill in leadership today isn’t strategy, execution, or even vision. It’s unlearning.


“In times of change, the learners will inherit the earth, while the learned will find themselves beautifully equipped to deal with a world that no longer exists.”
– Eric Hoffer

The most overlooked skill in leadership today isn’t strategy, execution, or even vision.
It’s unlearning.

We often praise leaders for what they know — their experience, their intuition, their “gut feel.” But in environments defined by rapid technological advancement, market disruption, and shifting societal expectations, experience can quickly become a liability if it’s not reexamined.

Because here’s the paradox:

The very mindsets and methods that once made leaders successful can become the biggest obstacles to future breakthroughs.

⚠️ The Success Trap: When Winning Becomes the Enemy of Growth

Leadership success creates patterns. Those patterns become playbooks. And playbooks, over time, become doctrines. But what happens when the game changes?

Let’s look at some familiar stories:

  • Kodak: In the 1970s, a Kodak engineer invented the digital camera. But leadership shelved it. Why? Because their entire business model was built on selling film. They couldn’t unlearn what had made them dominant — and in doing so, they lost the future they themselves had discovered.
  • Blockbuster: In 2000, Netflix approached Blockbuster with a partnership offer. Blockbuster declined — their leadership couldn’t see past the success of their retail empire. Fast forward a decade: Netflix is a $200 billion company; Blockbuster filed for bankruptcy in 2010.
  • Nokia: Once the leader in mobile phones, Nokia’s leadership clung to hardware and legacy systems, even as iOS and Android redefined mobile computing. They couldn’t unlearn their manufacturing-first mindset fast enough to stay relevant in a software-first world.

In each case, the issue wasn’t a lack of intelligence, resources, or ambition.
It was an inability to unlearn.

🔄 What Does It Mean to “Unlearn”?

Unlearning isn’t erasing the past — it’s revising the weight we give it.

It means:

  • Letting go of outdated assumptions
  • Challenging the “rules” we’ve internalized from past successes
  • Making space for new ideas to take root

It’s recognizing that while knowledge is additive, wisdom is often subtractive. You have to make room by clearing out what no longer fits.

This applies not only to companies but also to individual leaders.

🧠 Personal Leadership Example: When Experience Blocks Innovation

Consider a seasoned executive who built their career mastering supply chain efficiency in a just-in-time model. They’ve been celebrated for cost-cutting and lean operations.

Then a global pandemic hits.

Suddenly, resilience matters more than efficiency. Flexibility trumps cost. The rules have changed. But this leader continues to double down on lean principles, convinced that the storm will pass and their old methods will prevail.

They’re not failing because they don’t know enough.
They’re failing because they’re unwilling to unknow.

True leadership today requires shedding even our most trusted frameworks when they no longer serve our goals.

🧰 How Leaders Can Practice Unlearning

Unlearning isn’t passive. It’s a deliberate, ongoing discipline. Here are four ways breakthrough leaders practice it:

  1. Question the Default

Great leaders routinely ask: Why do we do it this way?
If the answer is “because it worked before,” it’s time to dig deeper. The default is rarely the most innovative path.

  1. Invite Dissent

Surround yourself with people who challenge your thinking. Seek diverse voices, fresh perspectives, and those unburdened by legacy. Innovation often comes from the edge, not the center.

  1. Detach Identity from Method

Many leaders struggle to unlearn because their self-worth is tied to how they succeeded. Detaching your identity from your tools is key to staying adaptable.

  1. Run Small Experiments

Unlearning doesn’t require dismantling everything at once. Test new approaches. Pilot different models. Let evidence — not ego — determine what works.

🔁 From Know-It-Alls to Learn-It-Alls

Satya Nadella famously led Microsoft’s cultural transformation by shifting the company from a “know-it-all” to a “learn-it-all” culture. This wasn’t just a slogan — it was a systemic embrace of unlearning.

Instead of relying solely on the dominance of Windows, Microsoft pivoted toward cloud services, cross-platform collaboration, and open-source partnerships. It meant letting go of sacred cows and opening up to new models.

The result? One of the most successful turnarounds in corporate history.

💡 The Future Belongs to the Unlearners

The pace of change will only accelerate. AI, climate transformation, geopolitical shifts, generational transitions — all demand agile thinking and mental flexibility.

The leaders of tomorrow won’t be the ones with the best résumés.
They’ll be the ones most willing to evolve.

The question isn’t: What do you know?
It’s: What are you willing to rethink?

So ask yourself:

  • What beliefs, habits, or strategies made me successful in the past?
  • Are they still helping me — or quietly holding me back?
  • What would I do differently if I forgot everything I “knew” and started fresh?

Breakthroughs don’t come from repeating the past.
They come from releasing it.

👉 Your Turn: What’s one thing you’ve had to unlearn as a leader? Drop it in the comments — your story might help someone else lead with more clarity tomorrow.

 

 

 

 

Similar posts

Get notified of new insights

Be the first to know about new insights into the world of innovation.  We send out monthly updates on what it takes to integrate innovation into your organization.